Brand partnerships
Expert endorsement. Not influencer reach.
The audience is business decision-makers, and the unit being bought is authority, not impressions. A few partnerships a year, each one long enough to mean something, each one legally clean.
What she says yes to
- Mindset Shift & Reinvention
- Going Global & Global Growth
- Leadership & Organizational Transformation
- Workforce & Workplace Transformation
- Digital Transformation
- Personal Growth & Development
- Future of Work, Jobs & Skills
- AI Trends & Applications
- SME & One-Person Company Development
- Franchise Brand Building & Global Development
- Startup & Innovation
Ways to work together
- Long-term ambassadorshipA season or a year, with a single point of view carried across channels
- Campaign collaborationA defined story told over several weeks — video, writing, live
- Branded talk or masterclassYour audience, her content, your name on the programme
- Content seriesWritten or filmed, published to her own channels and yours
- Event hosting and moderationLaunches, panels and awards, in Vietnamese or English
What she declines
- Subjects that do not align with her personal core values
- Claims she cannot personally verify, or products she has not used
- Get-rich-quick, speculative finance and anything sold on fear
- Products marketed to children that work against their learning
- One-off posts with no relationship behind them
Every paid collaboration is disclosed in advance, in the same medium. Editorial control over wording stays with her; approval of claims stays with the brand.
Rates are quoted case by case. Scope, usage rights and exclusivity move the number too much to publish a band — but the stance below is public and does not move.